Tis the season to be politically correct

It was in August that I saw the first Christmas items in shops. Now that Halloween is past, the number of shops with Christmas items has snowballed. However, here in the US there is a reluctance to use the ‘C’ word. The local Starbucks, with all of its stuff in seasonal colours, is advertising CDs for placing under The Holiday Tree. I assume they mean what every person in real life calls a Christmas Tree. I wonder if Bing Crosby will be on TV this year in the perennial classic “White Holiday”.